How to connect ParcelPanel & Omnisend via API?

This integration allows users to create personalized campaigns & flows based on tracking events from ParcelPanel.

Here is the instruction

Step 1
Go to Omnisend adminStore settingsAPI keys → click CREATE API KEY button


Step 2
Fill the fields as shown below → SAVE your settings → Copy the API key



Step 3
Go to ParcelPanel adminIntegration → find Omnisend → click Connect button → paste the API Key to connect



Step 4
Back to your Omnisend admin → Create a New workflow → select ParcelPanel Custom Event as the trigger from the dropdown menu → configure the Trigger filters by your needs, ParcelPanel Events are coming with shipment status updates for each shipment, which are powerful segmentation triggers for Omnisend Flow



1. It's case-sensitive.

2. The current supported status: Info received, In transit, Out for delivery, Delivered, Exception, Failed attempt, Expired.

Info receivedThe carrier received a shipping request and is about to pick up the shipment
In transitThe shipment is on the way
Out for deliveryThe shipment has arrived at the local point and is about to be delivered
DeliveredThe shipment has been delivered
ExceptionThe shipment might have been sent back to the sender, damaged, or lost
Failed attemptThe carrier attempted to deliver the shipment but failed
ExpiredNo tracking details updated for 30 days for express service or 60 days for postal service

For example: I want to create a workflow that automatically sends an email when my shipment was delivered.


Step 5
Configure the messages by your needs


Available Property

Property nameTemplate tagExample
shipment_status{{ custom_event.shipment_status }}Delivered
tracking_link{{ custom_event.tracking_link }}
expected_delivery_date{{ custom_event.expected_delivery_date }}Nov 09, 2020 - Nov 19, 2020
tracking_number{{ custom_event.tracking_number }}92055901755477000271990251
carrier_name{{ custom_event.carrier_name }}USPS
carrier_contact{{ custom_event.carrier_contact }}1-800-275-8777
last_check_point{{ custom_event.last_check_point }}Arrived at USPS Regional Facility, SEMINOLE-ORLANDO FL DISTRIBUTION CENTER
last_checkpoint_time{{ custom_event.last_checkpoint_time }}2020-11-16 00:50
transit_time{{ custom_event.transit_time }}5
residence_time{{ custom_event.residence_time }}3
order_number{{ custom_event.order_number }}#1234
order_created_at{{ custom_event.order_created_at }}2020-10-30 11:36:23
product_name{{ custom_event.product_name }}Test product
customer_email{{ custom_event.customer_email }}[email protected]
customer_phone{{ custom_event.customer_phone }}+1 234 567 8900
first_name{{ custom_event.first_name }}Tom
last_name{{ custom_event.last_name }}Alix
fulfillment_created_at{{ custom_event.fulfillment_created_at }}2020-11-11 09:58:07
shipping_country{{ custom_event.shipping_country }}Canada
shipping_city{{ custom_event.shipping_city }}Ottawa
shipping_address1{{ custom_event.shipping_address1 }}151 O'Connor Street
shipping_address2{{ custom_event.shipping_address2 }}Null
shipping_zip{{ custom_event.shipping_zip }}K2P 2L8