Tracking page analytics

This is an analysis of tracking page performance, including order lookups, marketing conversions, and more.

Date: filter data based on date.

Export PDF: export the data on this page to a PDF file based on the filters you have applied.

Lookups: the total number of times customers have tracked their orders on the tracking page.

Marketing clicks: the total number of clicks your marketing channels on the tracking page, including product and product recommendation.

Conversion orders: orders attributed to all marketing channels of ParcelPanel's tracking page.

Conversion revenue: revenue attributed to all marketing channels of ParcelPanel's tracking page.

Lookups over time: it shows how order lookups change over time.

Marketing clicks over time: it shows how marketing clicks change over time.

Marketing CTR: marketing clicks divided by lookups.

Export CSV: export the conversion order data on this page to a CSV file based on the filters you have applied.

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